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Real Estate software
Lead Generation software
Real estate lead generation tools bring new buyer and seller inquiries to agents.
Overview
What it does
They run ads, build landing pages, and capture leads from home search and home value requests. Agents and teams use them to keep the pipeline full. Many bundle a CRM so follow-up starts at once.
How to choose
Ask how much of your payment goes to ad spend and how much to fees, and whether leads are exclusive or shared.
Features
Key features to look for
Ad management
Search and social ads built and managed for you.
Landing pages
Home search and home valuation pages that capture contact details.
Lead routing
Automatic assignment to the right agent.
Nurture
Listing alerts and messages that keep leads engaged.
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